Video Rearview Mirror Market Overview
The Video Rearview Mirror Market Size is expected to reach USD 607.2 Billion by 2033. The Video Rearview Mirror industry size accounted for USD 2.30 Billion in 2023 and is expected to expand at a compound annual growth rate (CAGR) of 5.14% from 2023 to 2033. The Video Rearview Mirror Market involves advanced automotive mirrors integrated with cameras and display screens, providing drivers with enhanced rear visibility by eliminating blind spots. These systems replace traditional rearview mirrors with digital displays, offering real-time video feeds from rear-mounted cameras. They are gaining popularity due to the increasing demand for safety features in vehicles, advancements in camera technology, and growing adoption in both passenger and commercial vehicles. The market is driven by regulations promoting vehicle safety and the rising trend of connected and autonomous vehicles.
Global Video Rearview Mirror Market Synopsis
COVID-19 Impact Analysis
The COVID-18 pandemic has led to supply chain disruptions leading to supply shortages or lower demand in the Video Rearview Mirror market. The travel restrictions and social-distancing measures have resulted in a sharp drop in consumer and business spending and this pattern is to continue for some time. The end-user trend and preferences have changed due to the pandemic and have resulted in manufacturers, developers, and service providers to adopt various strategies to stabilize the company.
Video Rearview Mirror Market Dynamics
The major factors that have impacted the growth of Video Rearview Mirror are as follows:
Drivers:
Ø Technological Advancements
The rapid advancements in camera technology, such as high-resolution imaging and low-light performance, have made video rearview mirrors more reliable and effective. Additionally, the integration of AI and machine learning in these systems enhances their ability to detect and warn drivers of potential hazards, making them a preferred choice for modern vehicles.
Restraint:
- Technical Challenges and Reliability Concerns
While video rearview mirrors offer many advantages, they also face technical challenges such as latency, display quality, and potential failures in adverse weather conditions. For instance, heavy rain, fog, or snow can obstruct camera lenses, leading to a compromised video feed. Moreover, concerns about the reliability of these systems during critical driving situations, such as sudden power failures or malfunctions, may cause hesitation among consumers and manufacturers alike.
Opportunity:
⮚     Technological Innovations and Integration
Ongoing technological innovations provide significant growth opportunities for the video rearview mirror market. Advances in camera technology, such as ultra-high-definition imaging, wide-angle lenses, and night vision capabilities, can further enhance the performance of video rearview mirrors. Additionally, integrating these mirrors with other vehicle systems, such as in-cabin displays and heads-up displays (HUDs), can create a seamless and intuitive user experience. The potential to incorporate augmented reality (AR) into video rearview mirrors also offers exciting possibilities for improving driver awareness and safety.
Video Rearview Mirror Segment Overview
By Location
Based on Location, the market is segmented based on side rear-view mirror, windshield rear-view mirror. the windshield rear-view mirror segment generally dominates, as it is more commonly adopted for providing a central, unobstructed view that enhances overall driver safety and convenience.
By Distribution Channel
Based on Distribution Channels, the market has been divided into the OEMs, Aftermarket. the OEM (Original Equipment Manufacturer) segment typically dominates, as vehicle manufacturers increasingly integrate these systems into new vehicles as part of advanced safety features and ADAS packages.
Global Video Rearview Mirror Market Regional Analysis
Based on region, the global Video Rearview Mirror market has been divided into North America, Europe, Asia-Pacific, the Middle East & Africa, and Latin America. North America is projected to dominate the use of the Video Rearview Mirror market followed by the Asia-Pacific and Europe regions.
Video Rearview Mirror North America Market
North America holds a dominant position in the Video Rearview Mirror Market. The Video Rearview Mirror Market in North America is experiencing significant growth, driven by the region’s strong focus on vehicle safety, stringent regulatory standards, and widespread adoption of advanced driver assistance systems (ADAS). The presence of major automotive manufacturers and a high demand for luxury and electric vehicles further contribute to market expansion. Additionally, growing consumer awareness of the benefits of enhanced rear visibility and the increasing integration of these systems in both new and existing vehicles are boosting the market in this region.
Video Rearview Mirror Asia-Pacific Market
The Asia-Pacific region has indeed emerged as the fastest-growing market for the Video Rearview Mirror industry. The Video Rearview Mirror Market in Asia-Pacific is rapidly expanding, fueled by the growing automotive industry, increasing vehicle production, and rising consumer demand for advanced safety features. Countries like China, Japan, and South Korea are leading the adoption of these systems due to their strong manufacturing base and technological advancements. Additionally, the region’s expanding middle class and rising disposable incomes are driving the demand for premium vehicles equipped with video rearview mirrors. Government initiatives promoting vehicle safety and the growing electric vehicle market further support the market’s growth in Asia-Pacific.
Competitive Landscape
The global Video Rearview Mirror market is highly competitive, with numerous players offering a wide range of software solutions. The competitive landscape is characterized by the presence of established companies, as well as emerging startups and niche players. To increase their market position and attract a wide consumer base, the businesses are employing various strategies, such as Location launches, and strategic alliances.
Prominent Players:
- Valeo
- Magna International Inc
- Gentex Corporation
- Ficosa Internacional SA
- Continental AG
- ICHIKOH INDUSTRIES, LTD
- NISSAN MOTOR CORPORATION
- Murakami Corporation
- Burco Inc
- PANASONIC CORPORATION
Key Development
In September 2022, Panasonic Corporation focused on enhancing its video rearview mirror technology, emphasizing improvements in camera quality and integration with advanced driver assistance systems (ADAS) to cater to the growing demand for safety features in modern vehicles.
Scope of the Report
Global Video Rearview Mirror Market, by Location
- side rear-view mirror
- windshield rear-view mirror
Global Video Rearview Mirror Market, by Application
- OEMs
- Aftermarket
Global Video Rearview Mirror Market, by Region
- North America
- US
- Canada
- Mexico
- Europe
- UK
- Germany
- France
- Italy
- Spain
- Benelux
- Nordic
- Rest of Europe
- Asia Pacific
- China
- Japan
- South Korea
- Indonesia
- Austalia
- Malaysia
- India
- Rest of Asia Pacific
- South America
- Brazil
- Argentina
- Rest of South America
- Middle East & Africa
- Saudi Arabia
- UAE
- Egypt
- South Africa
- Rest of Middle East & Africa
| Parameters | Indicators |
|---|---|
| Market Size | 2033: $607.2 Billion |
| CAGR | 5.14% CAGR (2023-2033) |
| Base year | 2022 |
| Forecast Period | 2023-2033 |
| Historical Data | 2021 |
| Report Coverage | Revenue Forecast, Competitive Landscape, Growth Factors, and Trends |
| Key Segmentations | Location, Distribution Channel |
| Geographies Covered | North America, Europe, Asia-Pacific, Latin America, Middle East, Africa |
| Key Vendors | Valeo, Magna International Inc, Gentex Corporation, Ficosa Internacional SA, Continental AG, ICHIKOH INDUSTRIES, LTD, NISSAN MOTOR CORPORATION, Murakami Corporation, Burco Inc, PANASONIC CORPORATION |
| Key Market Opportunities | • The rise of e-commerce |
| Key Market Drivers | • Technological Advancements • Increasing Urbanization |
REPORT CONTENT BRIEF:
- High-level analysis of the current and future Video Rearview Mirror market trends and opportunities
- Detailed analysis of current market drivers, restraining factors, and opportunities in the future
- Video Rearview Mirror market historical market size for the year 2021, and forecast from 2023 to 2033
- Video Rearview Mirror market share analysis at each Location level
- Competitor analysis with detailed insight into its Location segment, Government & Defense strength, and strategies adopted.
- Identifies key strategies adopted including Location launches and developments, mergers and acquisitions, joint ventures, collaborations, and partnerships as well as funding taken and investment done, among others.
- To identify and understand the various factors involved in the global Video Rearview Mirror market affected by the pandemic
- To provide a detailed insight into the major companies operating in the market. The profiling will include the Government & Defense health of the company’s past 2-3 years with segmental and regional revenue breakup, Location offering, recent developments, SWOT analysis, and key strategies.
