Press Release

Zero Sugar Drinks Market: 2021-2033 Trends and Predictions

Evolve Business Intelligence has published a research report on the Global Zero Sugar Drinks Market, 2023–2033. The global Zero Sugar Drinks market is projected to exhibit a CAGR of around 7.3% during the forecast period of 2023 to 2033.

Evolve Business Intelligence has recognized the following companies as the key players in the global Zero Sugar Drinks Market: Arizona Beverage Company, Asahi Group Holdings Ltd, Bisleri International, Jones Soda Co, Keurig Dr. Pepper Inc, Kofola CeskoSlovensko, PepsiCo Inc, Refresco Group, Suntory Group, The Coca-Cola Company.


Market Highlights

The Zero Sugar Drinks market is projected to be valued at USD 268.40 Billion by 2033, recording a CAGR of around 7.3% during the forecast period.

Zero-sugar drinks, also known as sugar-free or no-sugar beverages, are beverages that contain no added sugars or have negligible amounts of sugar. These drinks are designed to provide flavor and refreshment without the caloric content associated with regular sugary drinks. They are often marketed as healthier alternatives to traditional sugary sodas, juices, and other sweetened beverages. Zero-sugar drinks can be found in various forms, including carbonated soft drinks, energy drinks, flavored water, iced teas, and sports drinks. They are typically sweetened using non-nutritive sweeteners such as aspartame, sucralose, stevia, or a combination of these. These sweeteners provide sweetness without contributing significant calories.

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The COVID-19 pandemic significantly impacted the flavored alcoholic drinks market. With the implementation of lockdowns, social distancing measures, and restrictions on bars and restaurants, the consumption and demand for flavored alcoholic beverages were significantly affected. The closure of bars and restaurants led to a decline in on-trade sales, which heavily impacted the market. Consumers’ purchasing behavior shifted towards at-home consumption, with a preference for more essential products, resulting in a decrease in demand for non-essential and discretionary items like flavored alcoholic drinks. However, there was a surge in online sales and home delivery services, which provided some opportunities for the market. As the pandemic situation evolves and restrictions ease, the flavored alcoholic drinks market is expected to gradually recover, but it may take time to regain pre-pandemic levels due to changing consumer preferences and ongoing uncertainties.

Segmental Analysis

The global Zero Sugar Drinks market has been segmented based on Type, Flavor, Distribution Channel, and region.

Based on the Type, the Zero Sugar Drinks market is segmented based on Soft Drinks, Energy Drinks, Sports drinks, and Carbonated Water. Energy Drinks are expected to have the largest market share throughout the forecast period, while Sports Drink based is expected to grow at the fastest rate.

Based on the Flavor, the global Zero Sugar Drinks market has been divided into Cola, Lime, Orange, Lemonade, and Others. The Lemonade segments are anticipated to dominate the market.

Based on the Distribution Channel, the global Zero Sugar Drinks market has been divided into Hypermarkets/Supermarkets, Convenience Stores, Independent Retailers, and Others. The Convenience Stores segments are anticipated to dominate the market.

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Regional Analysis

The Zero Sugar Drinks market is divided into six regions: North America, Europe, Asia-Pacific, Latin America, the Middle East, and Africa. North America, particularly the U.S., has been a significant market for zero-sugar drinks, driven by increasing health consciousness, growing concerns about obesity, and a preference for healthier beverage options. The demand for zero-sugar drinks in this region is supported by a well-developed beverage industry and a strong consumer base. In Europe, there is a similar trend of rising health awareness and the desire for healthier beverage choices. Countries such as the U.K., Germany, and France have witnessed substantial growth in the zero-sugar drinks market, with consumers seeking alternatives to sugary drinks and looking for options that align with their wellness goals. Asia-Pacific is a diverse region with varying market dynamics. Countries such as Japan, South Korea, and Australia have seen a surge in demand for zero-sugar drinks, driven by health-conscious consumers and a preference for functional and low-calorie beverages. In emerging markets like India and China, the adoption of zero-sugar drinks is gradually increasing as consumers become more health-conscious. Latin America presents opportunities for the zero-sugar drinks market due to the region’s growing middle class, urbanization, and changing lifestyles. Countries like Brazil and Mexico have witnessed increased demand for healthier beverage options, including zero-sugar drinks. The Middle East and Africa region is also witnessing a growing interest in zero-sugar drinks, driven by urbanization, a rise in disposable income, and changing consumer preferences. Health concerns and the desire for healthier alternatives are contributing to the market growth in this region.

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