Evolve Business Intelligence has published a research report on the Global Low Calorie Drinks Market, 2023–2033. The global Low Calorie Drinks market is projected to exhibit a CAGR of around 4.1%during the forecast period of 2023 to 2033.
Evolve Business Intelligence has recognized the following companies as the key players in the global Low Calorie Drinks Market: Diageo plc., Asahi Breweries, Ltd., Global Brands Limited, Bacardi Limited, Kold Group, PepsiCo, Inc., THE COCA-COLA COMPANY, SGC Global, LLC, Malibu Drinks, and Herbal Water, Inc.
Market Highlights
The global Low Calorie Drinks Market Size is expected to reach USD 34.99 Billion by 2033. The global Low Calorie Drinks industry size accounted for USD 18.5 Billion in 2023 and is expected to expand at a compound annual growth rate (CAGR) of 8.4% from 2023 to 2033. The low-calorie drinks market refers to the segment of the beverage industry that offers beverages with reduced calorie content compared to their regular counterparts. These drinks are specifically formulated to cater to health-conscious individuals who are looking to reduce their calorie intake while still enjoying flavorful beverages.
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The COVID-19 pandemic has had a significant impact on the low-calorie drinks market. During the pandemic, there has been a growing awareness among consumers about the importance of maintaining a healthy lifestyle and boosting immunity. This has led to an increased demand for low-calorie drinks as people look for healthier beverage options. Additionally, with lockdowns and restrictions on dining out, more individuals have been consuming beverages at home, leading to a surge in sales of low-calorie drinks through retail channels.
Segmental Analysis
The global Low Calorie Drinks market has been segmented based on Type, and Distribution channel.
Based on the Type, the Low Calorie Drinks market is segmented into Artificial Sweetener, and Natural Sweetener. The Artificial Sweetener segment is expected to have the larger market share throughout the forecast period.
Based on Distribution Channel, the global Low Calorie Drinks market has been divided into Supermarkets/Hypermarkets, Departmental Stores, Online Retail Stores, and Others. The Supermarkets/Hypermarkets segment is anticipated to dominate the market.
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Regional Analysis
The Low Calorie Drinks market is divided into five regions: North America, Europe, Asia-Pacific, South America, and Middle East, &Africa. Among these regions, North America and Europe are the two major regions driving the growth of the Low Calorie Drinks market. The North American region, including the United States and Canada, has been a leading market for low-calorie drinks. The increasing prevalence of obesity and related health concerns in this region has driven consumers to seek healthier beverage options. There has been a growing emphasis on reducing sugar intake and making healthier choices, which has contributed to the demand for low-calorie drinks. Additionally, there has been a shift in consumer preferences towards beverages that offer functional benefits, such as enhanced hydration and natural ingredients. Similar to North America, Europe has witnessed significant growth in the low-calorie drinks market. The region has been proactive in addressing obesity-related health issues, leading to a rise in health consciousness among consumers. Regulatory initiatives and campaigns promoting healthier lifestyles have influenced consumer behavior, driving the demand for low-calorie and sugar-free beverage options. Countries like the United Kingdom, Germany, and France have been at the forefront of this trend, with an increasing focus on natural and organic low-calorie drinks.
