The global Menstrual Cup market size is projected to reach approximately USD 1,557.8 Million by 2032, at a CAGR of 5.70% from 2022 to 2032. Menstrual cups are a type of feminine hygiene item. During menstruation, it is put into the vagina, which aids in keeping the menstrual fluid from spilling into clothing. It has a stem at the top and is a little bell-shaped cup. It is offered in a variety of forms and changes depending on the age range of women. The majority of menstrual cups are constructed of flexible silicone, which is safe to use because it is a material of medical quality. Latex and thermoplastic elastomers are also components of several menstruation cups. These cups capture blood flow; they have no adverse effects on the pH or bacterial balance in the vagina.
COVID-19 Impact Analysis
The COVID-19 outbreak had a negative impact on the menstrual cup business. Demand and output slowed down at a few businesses. There was a high demand from consumers for menstrual cups. The demand outstripped the market’s capacity to provide it. Supply chain interruptions led to inconsistencies in product delivery. In certain locations, menstrual cups were no longer distributed. The menstrual cup market has been limited by international restrictions and lockdowns. However, internet shopping websites were used to make goods purchases. Since consumers were more aware of menstruation cups at this time, the post-COVID market scenario seems hopeful. The market for menstruation cups will experience meteoric growth.
Menstrual Cup market Dynamics.
Drivers:
- Increasing infrastructure spending for healthcare
The menstrual cup market is expanding due to rising healthcare costs, which helps the industry’s infrastructure. By boosting financing, many government organizations want to improve the healthcare infrastructure, which will also have an impact on the market expansion. The market for menstruation cups will also grow as people become more aware of their benefits over sanitary pads and tampons. Rapid modernization will change people’s lifestyles and increase disposable money, which will accelerate market growth.
Restraint:
- Higher-priced menstrual cups
The manufacture of menstruation cups is expensive, which will slow the market’s expansion throughout the forecasted period. The menstrual cup market will face challenges from rigorous regulatory environments and a lack of healthcare infrastructure in developing nations. Additionally, inadequate reimbursement rules and a lack of consumer awareness would further slow the market’s growth throughout the projection period.
Opportunity:
⮚     Increased government initiatives
The market is growing as a result of more government initiatives. This will present advantageous chances for the expansion of the menstrual cup industry. In recent years, government support for feminine hygiene products has significantly increased. The government is attempting to make sure that women have access to menstrual products that are secure and safe. As a result, several organizations and campaigns are highlighting the advantages of menstruation cups. The market for menstruation cups will see opportunities and revenue rates as a result of all these variables.
Menstrual Cup market Segment Overview
By Material
Based on Material, the global Menstrual Cup market has been divided into Silicone, Thermoplastic Isomer, Rubber, and Latex. The silicon segment held a major share due to the rise in the demand for safe, durable, and non-allergenic products.
By Usability
Based on Usability, the global Menstrual Cup market has been divided into Reusable and Disposable. The reusable segment is anticipated for the majority of the menstrual cup market share depending on the manufacturer, the reusability cycle of these cups ranges from 1 to 10 years.
By Shape
Based on the Shape, the global Menstrual Cup market has been divided into Round, Hollow, Pointy and Flat. The pointy category dominated the menstrual cup market because of its ability to lessen irritability and infection, and flat is the category with the quickest growth.
By Distribution Channel
Based on the Distribution Channel, the global Menstrual Cup market has been divided into Hospital Pharmacies, Retail Pharmacies, Online pharmacies, and Others. The online pharmacy market has a sizable market share. As they provide a wide variety of period hygiene goods, these online shopping platforms are drawing a big number of clients.
Global Menstrual Cup Market Share, by Segmentation
Menstrual Cup market Regional Analysis
Based on region, the global Menstrual Cup market has been divided into North America, Europe, Asia-Pacific, and the Rest of the World. North America is projected to dominate the use of the Menstrual Cup market followed by Asia Pacific and Europe.
North America
North America accounted for a sizable portion of the worldwide menstrual cup market. The expansion of the North American market is primarily driven by the rise in demand for environmentally friendly feminine hygiene products. Additionally, the high availability of high disposable income among women and the high awareness of the advantages of using menstruation cups both contribute to the growth of the global menstrual cup market in this area.
Asia-Pacific Market
Asia-Pacific is expected to see the fastest growth rate in 2021. Due to growing awareness of these goods among women and their simplicity of use and environmental friendliness. In addition, the regional government is spending money on items for women who menstruate, and this tendency has grown significantly. To guarantee that women have access to safe and secure products, the government and regulatory organizations are adopting many actions. Governments are launching several campaigns, programs, and efforts to assist and educate the local female community about menstrual cups.
Competitive Landscape
The market comprises tier-1, tier-2, and local players. With their wide product portfolios, tier-1 and tier-2 players have a global reach of OrganicCup ApS, Diva International Inc, SochGreen, Redcliffe Hygiene Private Limited, and Intimina leading the global Menstrual Cup business. To upsurge their market position and attract a varied consumer base, the businesses are employing various strategies, such as growth, product releases, and alliances.
Prominent Players:
- Lena Cup
- Keeper Inc
- OrganicCup ApS
- Diva International Inc
- SochGreen
- Redcliffe Hygiene Private Limited
- Intimina
- Mooncup Ltd
- Saalt
- Earth Care Solution
Scope of the Report
Global Menstrual Cup Market, By Material
- Silicone
- Thermoplastic Isomer
- Rubber
- Latex
Global Menstrual Cup Market, By Usability
- Reusable
- Disposable
Global Menstrual Cup Market, By Shape
- Round
- Hollow
- Pointy
- Flat
Global Menstrual Cup Market, By Distribution Channel
- Hospital Pharmacy
- Retail Pharmacy
- Online Pharmacy
- Others
Global Menstrual Cup Market, By Region
- North America
- US
- Canada
- Mexico
- Europe
- UK
- Germany
- France
- Italy
- Rest of Europe
- Asia Pacific
- China
- Japan
- South Korea
- India
- Rest of Asia Pacific
- Rest of the World
| Parameters | Indicators |
|---|---|
| Market Size | 2032: $ 1,557.8 Million |
| CAGR | 5.70% CAGR (2022-2032) |
| Base year | 2021 |
| Forecast Period | 2020-2032 |
| Historical Data | 2020 |
| Report Coverage | Revenue Forecast, Competitive Landscape, Growth Factors, and Trends |
| Key Segmentations | Material, Usability, Shape, Distribution Channel |
| Geographies Covered | North America, Europe, Asia-Pacific, Latin America, Middle East, Africa |
| Key Vendors | Lena Cup, Keeper Inc, OrganicCup ApS, Diva International Inc, SochGreen, Redcliffe Hygiene Private Limited, Intimina, Mooncup Ltd, Saalt, Earth Care Solution |
| Key Market Opportunities | Increased government initiatives |
| Key Market Drivers | Increasing infrastructure spending for healthcare |
REPORT CONTENT BRIEF:
- High-level analysis of the current and future Menstrual Cup market trends and opportunities
- Detailed analysis of current market drivers, restraining factors, and opportunities in the future
- Menstrual Cup market historical market size for the year 2021, and forecast from 2022 to 2032
- Menstrual Cup market share analysis at each product level
- Competitor analysis with a detailed insight into its product segment, financial strength, and strategies adopted.
- Identifies key strategies adopted including product launches and developments, mergers and acquisitions, joint ventures, collaborations, and partnerships as well as funding taken and investment done, among others.
- To identify and understand the various factors involved in the global Menstrual Cup market affected by the pandemic
- To provide a detailed insight into the major companies operating in the market. The profiling will include the financial health of the company’s past 2-3 years with segmental and regional revenue breakup, product offering, recent developments, SWOT analysis, and key strategies.
