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In-App Purchase Market by App Category (Gaming, Entertainment & Music, Health & Fitness, Travel & Hospitality, Retail & E-Commerce, Others), By Type (Consumable, Non-Consumable, Subscription), By Operating System (Android, iOS, Others) and By Geography – COVID-19 Impact Analysis, Post COVID Analysis, Opportunities, Trends and Forecast from 2021 to 2028

Report Code: EB_ES_602| Page: 159 | Published Date: May 2021

Categories: ,
Description

The global In-App Purchase market size is expected to reach $330.02 Billion by 2028 growing at the CAGR of 19.87% from 2021 to 2028. This growth is attributed to several macros and microeconomic factors such as In-App Purchase market.

  • Growing demand for smartphone and technological advancement in smart phones are the driving factors for
  • Driver 2

Further several factors restraining the market growth include

  • Restraining 1
  • Restraining 2

Collaborations and Alliances in the In-App Purchase market are expected to generate higher avenues during the forecast period.

The COVID-19 pandemic has led to supply chain disruptions leading to supply shortages or lower demand in the In-App Purchase market. The travel restrictions and social-distancing measures have resulted in a sharp drop in consumer and business spending and this pattern is to continue for some time. The end-user trend and preferences have changed due to the pandemic and have resulted in manufacturers, developers, and service providers adopting various strategies to stabilize the company.

 In terms of COVID 19 impact, the In-App Purchase market report also includes the following data points:

  • Impact on In-App Purchase market size
  • End-User Trend, Preferences, and Budget Impact
  • Regulatory Framework/Government Policies
  • Key Players Strategy to Tackle Negative Impact/Post-COVID Strategies
  • Opportunity in In-App Purchase market

Key Insight in the report:

The global In-App Purchase market report covers executive summary, market dynamics, COVID impact & post COVID scenario, market size and forecast, competitive intelligence, market positioning, and product offerings.

Our report covers extensive competitive intelligence which includes the following data points:

  • Business Overview
  • Business Segment Data
  • Financial Data
  • Product Segment Analysis and Specification
  • Recent Development and Company Strategy Analysis
  • SWOT Analysis

The report covers market sizing and forecasting at the country level as well as at the segment level. In-App Purchase market is analyzed across the below-mentioned different segments:

  • App Category
    • Gaming
    • Entertainment & Music
    • Health & Fitness
    • Travel & Hospitality
    • Retail & E-Commerce
    • Others
  • Type
    • Consumable
    • Non-Consumable
    • Subscription
  • Operating System
    • Android
    • iOS
    • Others

In-App Purchase market is also analyzed across the below-mentioned regions/countries:

  • North America
    • US
    • Canada
    • Mexico
  • Europe
    • UK
    • Germany
    • France
    • Italy
    • Rest of Europe
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Rest of Asia Pacific
  • Rest of the World
    • South America
    • Middle East & Africa

Some of the key players in In-App Purchase market include:

  • Apple Inc
  • Disney
  • Google LLC
  • King Limited
  • Netflix, Inc
  • Tencent Holding Limited
  • Rakuten, Inc.
  • Sony Corporation
  • Spotify App Category S.A.
  • Tinder

REPORT CONTENT BRIEF:

  • High-level analysis of the current and future market trends and opportunities
  • Detailed analysis on current market drivers, restraining factors, and opportunities in the future
  • In-App Purchase market estimates for 2020 and forecast from 2021 to 2028
  • Vendor market share analysis at each product level
  • Competitor analysis with a detailed insight into its product segment, financial strength, and strategies adopted.
  • Identifies key strategies adopted including product launches and developments, mergers and acquisitions, joint ventures, collaborations, and partnerships as well as funding has taken and investment is done, among others.

Target Audience

  • Manufacturers
  • Suppliers and traders
  • Government, associations, and industrial bodies
  • Investors and trade experts
  • Consulting Firms or Individual Consultant
  • Anyone interested in understanding the industry dynamics of In-App Purchase market

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    Press Release

    Table of Content

    Table of Content

    Chapter 1.   Executive Summary

    Chapter 2.   Scope of The Study

                         2.1.   Market Definition

                         2.2.   Scope of The Study

                                   2.2.1.   Objectives of Report

    Chapter 3.   Evolve BI Methodology

    Chapter 4.   Market Insights and Trends

                         4.1.   Supply/ Value Chain Analysis

                         4.2.   Porter’s Five Forces Analysis

                                   4.2.1.   Threat of New Entrants

                                   4.2.2.   Bargaining Power of Buyers

                                   4.2.3.   Bargaining Power of Suppliers

                                   4.2.4.   Threat of Substitutes

                                   4.2.5.   Industry Rivalry

                         4.3.   Impact of COVID-19 on In-App Purchase Market

                                   4.3.1.   Impact on Market Size

                                   4.3.2.   End User Trend, Preferences and Budget Impact

                                   4.3.3.   Regulatory Framework/Government Policies

                                   4.3.4.   Key Players Strategy to Tackle Negative Impact

                                   4.3.5.   Opportunity Window

    Chapter 5.   Market Dynamics

                         5.1.   Introduction

                         5.2.   DRO Analysis

                                   5.2.1.   Drivers

                                   5.2.2.   Restraints

                                   5.2.3.   Opportunities

    Chapter 6.   Global In-App Purchase Market, By App Category

                         6.1.   Introduction

                         6.2.   Gaming

                         6.3.   Entertainment & Music

                         6.3.   Health & Fitness

                         6.4.   Travel & Hospitality

                         6.5.   Retail & E-Commerce

                         6.6.   Others

    Chapter 7.   Global In-App Purchase Market, By Type

                         7.1.   Introduction

                         7.2.   Consumable

                         7.3.   Non-Consumable

                         7.4.   Subscription

    Chapter 8.   Global In-App Purchase Market, By Operating System

                         8.1.   Introduction

                         8.2.   Android

                         8.3.   iOS

                         8.4.   Others

    Chapter 9.   Global In-App Purchase Market, By Region

                         9.1.   Introduction

                         9.2.   North America

                                   9.2.1.   Introduction

                                   9.2.2.   Driving Factors, Opportunity Analyzed and Key Trends

                                   9.2.3.   Market Size and Forecast, By Country, 2020 - 2028

                                   9.2.4.   Market Size and Forecast, By App Category, 2020 - 2028

                                   9.2.5.   Market Size and Forecast, By Type, 2020 – 2028

                                   9.2.6.   Market Size and Forecast, By Operating System, 2020 – 2028

                                   9.2.7.   US

                                                  9.2.7.1.   Introduction

                                                  9.2.7.2.   Driving Factors, Opportunity Analyzed and Key Trends

                                                  9.2.7.3.   Market Size and Forecast, By App Category, 2020 - 2028

                                                  9.2.7.4.   Market Size and Forecast, By Type, 2020 – 2028

                                                  9.2.7.5.   Market Size and Forecast, By Operating System, 2020 - 2028

                                   9.2.8.   Canada

                                                  9.2.8.1.   Introduction

                                                  9.2.8.2.   Driving Factors, Opportunity Analyzed and Key Trends

                                                  9.2.8.4.   Market Size and Forecast, By App Category, 2020 - 2028

                                                  9.2.8.5.   Market Size and Forecast, By Type, 2020 – 2028

                                                  9.2.8.6.   Market Size and Forecast, By Operating System, 2020 - 2028

                         9.3.   Europe

                                   9.3.1.   Introduction

                                   9.3.2.   Driving Factors, Opportunity Analyzed and Key Trends

                                   9.3.3.   Market Size and Forecast, By Country, 2020 - 2028

                                   9.3.4.   Market Size and Forecast, By App Category, 2020 - 2028

                                   9.3.5.   Market Size and Forecast, By Type, 2020 – 2028

                                   9.3.6.   Market Size and Forecast, By Operating System, 2020 – 2028

                                   9.3.7.   Germany

                                                  9.3.7.1.   Introduction

                                                  9.3.7.2.   Driving Factors, Opportunity Analyzed and Key Trends

                                                  9.3.7.3.   Market Size and Forecast, By App Category, 2020 - 2028

                                                  9.3.7.4.   Market Size and Forecast, By Type, 2020 – 2028

                                                  9.3.7.5.   Market Size and Forecast, By Operating System, 2020 - 2028

                                   9.3.8.   France

                                                  9.3.8.1.   Introduction

                                                  9.3.8.2.   Driving Factors, Opportunity Analyzed and Key Trends

                                                  9.3.8.3.   Market Size and Forecast, By App Category, 2020 - 2028

                                                  9.3.8.4.   Market Size and Forecast, By Type, 2020 – 2028

                                                  9.3.8.5.   Market Size and Forecast, By Operating System, 2020 - 2028

                                   9.3.9.   UK

                                                  9.3.9.1.   Introduction

                                                  9.3.9.2.   Driving Factors, Opportunity Analyzed and Key Trends

                                                  9.3.9.3.   Market Size and Forecast, By App Category, 2020 - 2028

                                                  9.3.9.4.   Market Size and Forecast, By Type, 2020 – 2028

                                                  9.3.9.5.   Market Size and Forecast, By Operating System, 2020 - 2028

                                   9.3.10.   Italy

                                                  9.3.10.1.   Introduction

                                                  9.3.10.2.   Driving Factors, Opportunity Analyzed and Key Trends

                                                  9.3.10.3.   Market Size and Forecast, By App Category, 2020 - 2028

                                                  9.3.10.4.   Market Size and Forecast, By Type, 2020 – 2028

                                                  9.3.10.5.   Market Size and Forecast, By Operating System, 2020 - 2028

                                   9.3.11.   Rest of Europe

                                                  9.3.11.1.   Introduction

                                                  9.3.11.2.   Driving Factors, Opportunity Analyzed and Key Trends

                                                  9.3.11.3.   Market Size and Forecast, By App Category, 2020 - 2028

                                                  9.3.11.4.   Market Size and Forecast, By Type, 2020 – 2028

                                                  9.3.11.5.   Market Size and Forecast, By Operating System, 2020 - 2028

                         9.4.   Asia-Pacific

                                   9.4.1.   Introduction

                                   9.4.2.   Driving Factors, Opportunity Analyzed and Key Trends

                                   9.4.3.   Market Size and Forecast, By Country, 2020 - 2028

                                   9.4.4.   Market Size and Forecast, By App Category, 2020 - 2028

                                   9.4.5.   Market Size and Forecast, By Type, 2020 – 2028

                                   9.4.7.   Market Size and Forecast, By Operating System, 2020 - 2028

                                   9.4.8.   China

                                                  9.4.8.1.   Introduction

                                                  9.4.8.2.   Driving Factors, Opportunity Analyzed and Key Trends

                                                  9.4.8.3.   Market Size and Forecast, By App Category, 2020 - 2028

                                                  9.4.8.4.   Market Size and Forecast, By Type, 2020 – 2028

                                                  9.4.8.5.   Market Size and Forecast, By Operating System, 2020 - 2028

                                   9.4.9.   India

                                                  9.4.9.1.   Introduction

                                                  9.4.9.2.   Driving Factors, Opportunity Analyzed and Key Trends

                                                  9.4.9.3.   Market Size and Forecast, By App Category, 2020 - 2028

                                                  9.4.9.4.   Market Size and Forecast, By Type, 2020 – 2028

                                                  9.4.9.5.   Market Size and Forecast, By Operating System, 2020 - 2028

                                   9.4.10.   Japan

                                                  9.4.10.1.   Introduction

                                                  9.4.10.2.   Driving Factors, Opportunity Analyzed and Key Trends

                                                  9.4.10.3.   Market Size and Forecast, By App Category, 2020 - 2028

                                                  9.4.10.4.   Market Size and Forecast, By Type, 2020 – 2028

                                                  9.4.10.5.   Market Size and Forecast, By Operating System, 2020 - 2028

                                   9.4.11.   South Korea

                                                  9.4.11.1.   Introduction

                                                  9.4.11.2.   Driving Factors, Opportunity Analyzed and Key Trends

                                                  9.4.11.3.   Market Size and Forecast, By App Category, 2020 - 2028

                                                  9.4.11.4.   Market Size and Forecast, By Type, 2020 – 2028

                                                  9.4.11.5.   Market Size and Forecast, By Operating System, 2020 - 2028

                                   9.4.12.   Rest of Asia-Pacific

                                                  9.4.11.1.   Introduction

                                                  9.4.12.2.   Driving Factors, Opportunity Analyzed and Key Trends

                                                  9.4.12.3.   Market Size and Forecast, By App Category, 2020 - 2028

                                                  9.4.12.4.   Market Size and Forecast, By Type, 2020 – 2028

                                                  9.4.12.5.   Market Size and Forecast, By Operating System, 2020 - 2028

                         9.5.   Rest of The World (RoW)

                                   9.5.1.   Introduction

                                   9.5.2.   Driving Factors, Opportunity Analyzed and Key Trends

                                   9.5.3.   Market Size and Forecast, By App Category, 2020 - 2028

                                   9.5.4.   Market Size and Forecast, By Type, 2020 – 2028

                                   9.5.5.   Market Size and Forecast, By Operating System, 2020 - 2028

                                   9.5.6.   Market Size and Forecast, By Region, 2020 - 2028

                                   9.5.7.   South America

                                                  9.5.7.1.   Introduction

                                                  9.5.7.2.   Driving Factors, Opportunity Analyzed and Key Trends

                                                  9.5.7.3.   Market Size and Forecast, By App Category, 2020 - 2028

                                                  9.5.7.4.   Market Size and Forecast, By Type, 2020 – 2028

                                                  9.5.7.5.   Market Size and Forecast, By Operating System, 2020 - 2028

                                   9.5.8.   Middle East & Africa

                                                  9.5.8.1.   Introduction

                                                  9.5.8.2.   Driving Factors, Opportunity Analyzed and Key Trends

                                                  9.5.8.3.   Market Size and Forecast, By App Category, 2020 - 2028

                                                  9.5.8.4.   Market Size and Forecast, By Type, 2020 – 2028

                                                  9.5.8.5.   Market Size and Forecast, By Operating System, 2020 - 2028

    Chapter 10.   Competitive Landscape

                         10.1.   Introduction

                         10.2.   Vendor Share Analysis, 2020/Key Players Positioning 2020

    Chapter 11.   Company Profiles

                         11.1.   Apple Inc

                                   11.1.1.   Business Overview

                                   11.1.2.   Financial Analysis

                                   11.1.3.   Product Portfolio

                                   11.1.4.   Recent Development and Strategies Adopted

                                   11.1.5.   SWOT Analysis

                         11.2.   Disney

                                   11.2.1.   Business Overview

                                   11.2.2.   Financial Analysis

                                   11.2.3.   Product Portfolio

                                   11.2.4.   Recent Development and Strategies Adopted

                                   11.2.5.   SWOT Analysis

                         11.3.   Google LLC

                                   11.3.1.   Business Overview

                                   11.3.2.   Financial Analysis

                                   11.3.3.   Product Portfolio

                                   11.3.4.   Recent Development and Strategies Adopted

                                   11.3.5.   SWOT Analysis

                         11.4.   King Limited

                                   11.4.1.   Business Overview

                                   11.4.2.   Financial Analysis

                                   11.4.3.   Product Portfolio

                                   11.4.4.   Recent Development and Strategies Adopted

                                   11.4.5.   SWOT Analysis

                         11.5.   Netflix, Inc

                                   11.5.1.   Business Overview

                                   11.5.2.   Financial Analysis

                                   11.5.3.   Product Portfolio

                                   11.5.4.   Recent Development and Strategies Adopted

                                   11.5.5.   SWOT Analysis

                         11.6.   Tencent Holding Limited

                                   11.6.1.   Business Overview

                                   11.6.2.   Financial Analysis

                                   11.6.3.   Product Portfolio

                                   11.6.4.   Recent Development and Strategies Adopted

                                   11.6.5.   SWOT Analysis

                         11.7.   Rakuten, Inc.

                                   11.7.1.   Business Overview

                                   11.7.2.   Financial Analysis

                                   11.7.3.   Product Portfolio

                                   11.7.4.   Recent Development and Strategies Adopted

                                   11.7.5.   SWOT Analysis

                         11.8.   Sony Corporation

                                   11.8.1.   Business Overview

                                   11.8.2.   Financial Analysis

                                   11.8.3.   Product Portfolio

                                   11.8.4.   Recent Development and Strategies Adopted

                                   11.8.5.   SWOT Analysis

                         11.9.   Spotify App Category S.A.

                                   11.9.1.   Business Overview

                                   11.9.2.   Financial Analysis

                                   11.9.3.   Product Portfolio

                                   11.9.4.   Recent Development and Strategies Adopted

                                   11.9.5.   SWOT Analysis

                         11.10.   Tinder

                                   11.10.1.   Business Overview

                                   11.10.2.   Financial Analysis

                                   11.10.3.   Product Portfolio

                                   11.9.4.   Recent Development and Strategies Adopted

                                   11.9.5.   SWOT Analysis

     

    Chapter 12.   Key Takeaways

     

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